Less software. More visibility. Better decisions.
Indian D2C founders run on eight disconnected tools. We are building one operating system that sits above them, so you can run the brand instead of babysitting spreadsheets.
One core.
The whole of your brand.
Indian D2C runs on eight-plus disconnected tools. We are building one operating system to sit above them all.
Brands
Orders, inventory, settlements, channels and marketing in one command center. This is the product today, and where nearly all our effort goes.
Agencies
A multi-brand console for agencies running several client brands. Built and live; we are earning its next phase with real agencies.
Creators
A workspace for collabs, content and payouts, with an AI co-creator. Built and live; adoption decides how far we take it.
LaunchpadOS
One source of truth for what happened, what is happening and what to do next.
A founder should never have to open eight tabs to learn if today was profitable.
LaunchpadOS was born at BlendCulture, the founder's own D2C fashion brand, run across Shopify, Amazon, ad platforms, courier portals and spreadsheets. Every feature is used to run a real brand before it is offered to anyone else. We do not replace Shopify, Amazon or Meta. We are the layer above them.
Three questions, answered at any moment.
What happened?
A trustworthy record of orders, money, stock and events, reconciled across your channels.
What is happening?
Live operating state across every channel and location, in one place instead of ten dashboards.
What should I do next?
Insights and recommendations on top of your own data. If a feature does not sharpen one of these answers, it does not ship.
The Brand console is the company. The rest orbit it.
One backend, one login per account, strict tenant isolation. Brands come first and get the investment. Agencies and Creators are built and live, and we grow them as real usage proves the need.
Brands
Orders, inventory, settlements, products, finance and Brand Health, with an AI Co-Founder that turns your data into next steps.
Explore the Brand console →Agencies
One cockpit for a portfolio of client brands, with analytics and intelligence across accounts.
Explore the Agency console →Creators
Collabs, content and payouts in one workspace, plus an AI co-creator for hooks and scripts.
Explore the Creator console →Principles we hold ourselves to.
Fewer tools, not another one
Success means a founder touches fewer platforms every day.
Your data stays yours
Every brand is isolated from every other. One brand's data never enters another's insights or AI.
Money is never guessed
Prices, plans and payouts are computed on the server from one ledger, never trusted from the browser.
AI earns trust in steps
Insight first, recommendation next, action only with your explicit approval.
Where we are today, and what comes next.
We are in private beta with Indian D2C brands, free during beta. Here is what that means in practice.
| Area | Status | Detail |
|---|---|---|
| Visibility | Live | Unified dashboard, orders, inventory, finance and Brand Health. |
| Amazon | Live | Direct connection with order, product and settlement sync. |
| Shopify, Meta Ads | Built, awaiting approval | Waiting on each platform's app review. Until then every channel works through CSV / Excel import. |
| Intelligence | Beta | Insight engine and AI Co-Founder on your own data. Findings are only as good as the data connected. |
We ship first. Then we announce.
We keep our roadmap close. What you see above is what is real today, and new capabilities are announced when they are live, not before. Brands in the beta shape what we build next.
Help shape it: join the beta
We are onboarding 100 Indian D2C brands, free during beta. If this is the operating system you wished existed, apply and tell us what to build first.